Sunday 24 June 2012

Tips for Choosing the Right Corporate Uniform

These days, every big or small business houses follow the trend of using the uniform in their office. This is because uniform enhances company’s professionalism and at the same time branding of the company is being done. The status of any organization is linked with various factors that they implement in their business.  One such factor is the office work wear, which has direct influence in building or damaging the reputation of the company.   Therefore, the employer has to be very choosy and should consider certain things while picking up the uniforms for the organization.  Here in this article we will discuss all those points that should be consider before buying corporate wear.
Purpose of implementing Uniforms
The first thing that the employer should bother to think is the purpose of corporate wear. Is it for the branding in the market, look more professional or for something other special task? The employer should be aware that the attire will serve as promotional products in the markets and thus, a clearer picture in the mind will help a lot in building the company’s reputation.

Discussing with the Employees
It is always advisable to the employer to know the view of their employee in regards to the corporate wears. This will help the employer in determining what items of clothing the workers like and based on that the uniforms can be made. It is important to satisfy the employees first after all they are the one who will be wearing those uniforms to make the company look professional.
Types of Uniforms
There are different department in the business houses, each performing different kind of work. Some of the worker may have to work outside the office and some in the office. So, the work wears of one department will vary from other depending on the jobs they perform. The attire of electrician will be quite different than that of a sales guy. Therefore, it is important for the employer to identify the correct uniform for each and every department. 

Number of Uniforms
The employer needs to know exact number of worker working in various departments for the company. This will help in determining how many workwear they would be requiring for each department and for the company as whole. Also, the employer should consider the number of days that the employee has to wear the office uniform. Based on that, the employer has to supply the required uniform to each worker.
Choosing the Right Supplier
Choosing the right supplier is one of the big challenges for the employer. While opting for the corporate wear supplier, the employer has to consider everything – the price, cloth material and timely delivery of uniforms. Always choose for the supplier that can provide durable branded cloths. Make sure that the supplier can fulfil the demands of the work wear because each month there is addition to the working team.
So, be very cautious while choosing the uniforms for your organization as these are the best promotional products to capture the market.

Monday 18 June 2012

Add glamour to your office wear

Being in vogue means being comfortable in what you are wearing and then you go for the latest trends. But what if you are stuck in the web of corporate uniforms? Won’t your life become monotonous following the rules? Well, formals or workwear or work uniforms has become a part of our daily lives. It is important to maintain decorum and uniforms help a lot in creating an unbiased environment. However, it does not mean that you stuff your wardrobe with all shades of blacks, grays and whites. It is extremely important to be presentable, but that does not mean that every morning you wake up with a thought of how colorless or dull your life has become.

In fact, these days if you refer to fashion magazines for men and women you would find interesting tips of how to make your work wear a little better and still abide by the rules.

Wearing formals to your work is important especially if you are into those reputed, high paying white collar jobs. But here is the trick. If you like to dress up and want to attract a few eye-balls and compliments from the people around you then add some colour. There are so many colours these days that are available even when it comes to corporate clothing. Get a bottle green/maroon/purple or any colour knee-length skirt and club it with an off-white shirt. Make sure that the shoulders are a little puffed to add that confident look or try and wear high heels like stilettos or block heels to enhance your height and back area. You can also add a nice silver or gold chain with a small pendant that’s accompanied by small, but hanging earrings. Or else to look more glamorous wear a long chain with a heavy pendant and let it has its own pace while you walk. It is surely going to enhance your assets behind that shirt.

Men can wear smart ties and tie-pins with plain ties. Shoes and belts are also a great accessory that men can flaunt, especially if you are not much of a tie person. When it comes to choosing the colour of shirts, you too can go for a range of different colours like maroon, lemon yellow and even baby pink if you can carry it to your workwear. Try new shoe designs, but don’t let that effect the way you usually walk. Cotton jackets for summers are also in fashion for board meetings and for that lasting impression on your lady boss.

Remember that wherever you go these days creativity is appreciated everywhere as this means that you are innovative and are open to try new things. If you dress in style and like to try new dress codes then it means that you are flexible which reflects that you would be a great asset to the company hiring you. Play well with colours. Style up your work uniforms or corporate clothing with a hint of style and you are able to create a better style statement.

Friday 15 June 2012

Know Why Introduce Corporate Uniform for Your Company


These days, the marketplace for any business has become very competitive. The organization has to do something extra to single them out from the crowd. Therefore, business house be it small or big corporate have started using standard corporate uniforms for their indoor and outdoor workers. This enables them to build their brand and become familiar amongst the consumers as work uniforms serves as a promotional product for the company. Not only this, the implementation of standard workwear among the staff members makes the company look impressive and professional. Moreover, these days, there are list of suppliers offering latest corporate clothing with designs and style.
There are lot other advantages our using corporate clothing. Some of those benefits are as under:
1.    Corporate clothing featuring company name and logo serves as an effective advertising tool and helps in the brand promotion of the company at a cost effective way.
2.    In T-shirt, jeans or other casual attire the staff looking dilapidated. Introducing company work uniform will make the staffs look smarter and proficient.  
3.    Giving something extra to the workers and staffs boost the energy level and motivate them. Providing the staffs with branded corporate clothing with extra accessories will make their work easier and safer. Thus, they will put more efforts to their work which results in additional productivity for the company.
4.    Sometimes, due to unprofessional clothing the employer as well as the employee would feel reluctant to visit any potential clients. By implementing corporate uniform will give a positive feeling to the employee in regards to their professional appearance and without being hesitant they will go and visit the potential clients.  Thus, adding more revenue to the company account.
5.    Be it sports or business, uniform clothing gives a sense of unity among the staff member. And it is a proven fact that working as a united team will always bring fruitful results.
6.    According to the statistics, half of the office staffs reach late in the office because of the selection of out fits. Implementing workwear help the employees to save time as they have to come in the dress as provided by the company and the possibility of late coming is wiped away.
7.    In the middle of the hundred and thousand your company’s representatives will be recognised easily. Now, there is a maximum chance that people will remember you brand and the service your company provides. If in future they require your service, they will definitely contact your company.
8.    Most importantly, introducing corporate uniform will enable employers to exempt themselves from the Fringe Benefit Tax on any contributions they make toward the uniform.

However, there are certain requirements that need to be fulfilled as per the Occupational Clothing Guidelines. The employer needs to know what material, colour, size and outfit for men and women are eligible as corporate uniforms.  Also, it is advisable to the employer to be very choosy while selecting the workwear for their company; it should have the power attract people’s attention. Moreover, choosing the right corporate clothing supplier will help a lot in saving money and time.

Monday 11 June 2012

Make a lasting impression with Promotional Clothing


Ever wondered why Nike, Pepsi and McDonalds are some of the biggest brands in their respective fields? Well, this is because they understood the impact promotional activities have in gaining customer loyalty early on in their introductory stage where as other companies failed to understand this concept. If you want to make a successful venture, promotional products such as promotional clothing can make a lot of difference to the way people perceive your brand. These days, corporate companies are switching from their usually mundane and boring dresses to corporate uniforms which are a good mix of design and modern day t-shirts carrying the company logo and brand message. These uniforms are considered to be a hep among latest promotional tactics used by brands for brand building.
The importance of corporate uniforms can be experienced, not informed about. Still, a simple scenario will make you experience the importance these uniforms can have. Imagine an award function which has all your competitors as the attendees. All the employees of the other companies are hard to distinguish, but your company employees are sitting with polo t-shirts of the same color and each uniform carries a brand logo and your brand statement. Wouldn’t you feel that you hold an edge over all others? Wouldn’t your company look as one single family? Wouldn’t it give the intended message across to your competitors and make them feel inferior? You got it!
Business shirts can also be peppered with some good logo design on one side and the employee’s name on probably the cuffs or back of the collar in small signature form. These different trends are what will help you to break clutter and get your brand name recognized when you are out in public. People will start recognizing your brand and when they see your products stocked in a departmental store… no points for guessing, they will most certainly put your products in their shopping cart.
As you might have guessed, promotion plays a key role in the activities of a company. It acts as a catalyst in achieving the ultimate objective of any company, i.e. sales. In order to make your promotional activities a success, Bisley Workwear offers a good range of customized clothing that they manufacture as per the client’s brief. They have a good name in the field of merchandizing and are well equipped to produce work wear such as shirts, jackets, pants, shorts etc.
Bisley workwear is an established player in this field since 55 years! The amount of time they’ve been in this industry with cut-throat competition bears a testimony to their expertise, good work and excellent craftsmanship. The pricing technique used is competitive so that the customers get a good deal and today, Bisley is one of the most trusted brands in Australia. If you want to order business shirts or corporate uniforms in bulk for your company, Bisley takes bulk order and aims to give you the best rates without compromising on the quality of clothing they offer.

Friday 8 June 2012

Corporate wear as an effective Branding tool


Companies spend millions and millions of dollars on traditional means of advertising such as TV commercials and print advertisements without realizing the potential of unconventional means of promotion. With hundreds of companies tied up for the place on podium, only the one which makes effective use of promotion via integrated marketing mix for conveying their brand message successfully will benefit. To differentiate your brand from others’, promotional products can be a really effective strategy. Promotional products include giving out customized products such as pens, key chains, bags and clothes to your customers, employees and the press in order to spread your brand name and create brand awareness.
It is rightly said that if you want change, it should start from you. Similarly, you should start by doling out promotional products right inside your work premises. You can start a sort of a mini marketing campaign, where you can customize corporate wear such as scarves, shawls and ties by imprinting your logo or brand names along with messages such as ‘best employee’, ‘Champ of the month’, ‘Best Team’ and so on. This will foster loyalty towards the company and create a healthy working atmosphere. People can wear such customized scarves and ties along with their work wear to look more professional and add more grace to their clothing. Further, when people will look at their colleagues, they would work hard in order to earn those customized rewards to be embellished on their uniforms.
Certain benefits of using corporate wear as promotional products are:
People always want to be associated with their favorite brand name. They always desire to get merchandize which bears the logo or brand name of their favorite company. By using such clothing for promotion, you will attract a lot of people towards your company and subsequently, your products.
As compared to day to day mundane clothing, a branded piece of clothing is always preferred.
Having corporate wear with your company logo will help you run loyalty programs better. You can give out these branded clothing to those clients to purchase maximum or have crossed a certain limit as a token of appreciation. They will feel more connected to your brand.
There are a lot of people out there engaged in the manufacturing of high quality and durable customized merchandize. However, you should look for reviews and find someone with a good reputation and experience. Experience is not a pre-requisite though, and you can always visit new and up-coming companies who use innovative techniques and can handle your work. If you order a single piece every time, the cost will shoot up considerably. It is always better to go for bulk orders since the overall cost will come down substantially.
Such promotional clothing can help you spread your brand name. When your employees will wear your uniforms or your customers will wear your personalized clothes, people will see your brand name wherever they go. And it is a proven fact that people tend to buy more products or a company they’ve seen or heard of even once, rather than an unknown company.

Thursday 7 June 2012

Tips for getting your Corporate Uniform right


Professionalism – this one word can have a massive difference in the way people perceive your company. If your company is regarded a thorough professional in every aspect, you will always be in a win-win situation. The seeds of professionalism can be sowed right from your corporate uniforms. If your company has a work wear that bears your logo, then the amount of professionalism displayed will be tremendous. However, there are certain things you need to keep in mind before going in for a corporate uniform:
·         The reason: What is your reason for getting a corporate uniform? Do you want to match up to your competitors? Or do you want to innovate, and be the first among your competitors that will come out with a uniform? Each purpose will have a different kind of work wear to be made. So be sure to answer these questions.

·         The number: How many uniforms would you need? If you want to dole out the uniforms as a reward only for selected employee such as ‘star of the month’ and so on, then the numbers won’t be much. If you want to make it a uniform for everyone, then you might need a lot of them. Look for discounts on bulk orders.

·         Accessories: These days, a lot of accessories complement a uniforms. Even accessories can be personalized, and if you want your employees shining among all others’, then you can go in for a customized tie, a customized shawl and scarves etc.